Social Media Customer Service has been a big trend for businesses establishing a brand presence on such platforms. In the past few months we have seen some big brands crumble with some terrible social customer service. I was compelled to write a blog post on the positives of social service.
There are 5 really key impacting actions that can help your social presence when offering customer service for your brand. These 5 lessons have helped successful brands get results and improve client satisfaction on the social platforms. These are
- Listen, learn and respond to everything that comes your way
- Try new things, approaches and concepts
- Passionate evangelists create buzz, excitement and demonstrate a fun atmosphere
- Show empathy towards client concerns
- Demonstrate Patience when handling social escalation’s and inquiries
I believe these practises will show impact for brands going forward this year as more businesses turn to an online presence on social platforms!
How will you service your clients?